Regional Sales Manager

As a Regional Sales Manager, you will be responsible for driving revenue growth, market penetration, and strategic account development for Innovair Solutions' electric heat tracing, snow melting, freeze protection, temperature maintenance, control, and specialty cable solutions within an assigned U.S. region.

This is a sales-focused role serving industrial and heavy commercial markets. The Regional Sales Manager will develop distributors, independent manufacturer representatives, contractors, EPC firms, industrial end users, and strategic accounts while converting project and specification opportunities into awarded business.

The Regional Sales Manager serves as the commercial leader for the territory and is accountable for executing regional growth plans, developing channel coverage, managing key accounts, building a qualified pipeline, and achieving revenue and margin objectives. The role will work closely with specification, engineering, estimating, operations, marketing, and customer support resources to provide coordinated market coverage and a strong customer experience.

• Develop and execute the regional sales strategy to achieve bookings, revenue, margin, market share, and growth objectives.
• Identify and pursue new business opportunities across targeted industrial and heavy commercial markets.
• Build, manage, and convert a strong sales pipeline of projects, bids, account opportunities, and strategic growth initiatives.
• Recruit, develop, and support channel partners including independent manufacturer representatives and distributors.
• Develop strong relationships with contractors, EPC firms, end users, and strategic customers to generate and advance project opportunities.
• Manage and grow key regional accounts by protecting existing business and identifying cross-selling, retrofit, expansion, and new-project opportunities.
• Lead project pursuit and commercial execution activities from qualification and specification through quotation, negotiation, award, and delivery.
• Monitor market trends, customer needs, and competitive activity to identify growth opportunities and provide feedback to sales leadership and product management.
• Maintain disciplined sales planning, forecasting, CRM, and reporting practices to support visibility, performance tracking, and corrective actions.
• Promote Innovair Solutions' complete cable solutions portfolio through customer presentations, channel training, product positioning, and collaboration with technical resources.

• Bachelor's degree in Business, Engineering, Marketing, Construction Management, or a related field preferred.
• Five or more years of sales, business development, channel management, or strategic account experience in electrical, mechanical, HVAC, industrial, or construction markets.
• Experience selling electric heat tracing, industrial heating, HVAC equipment, electrical products, controls, or related technical solutions is highly preferred.
• Ability to travel (by car or by air) approximately 40-50% within the assigned U.S. region, with occasional travel elsewhere in the United States and Canada for meetings, training, and industry events.
• Commercially driven with a clear focus on revenue, margin, pipeline, and project conversion.
• Excellent communication, presentation, negotiation, and relationship-building skills.
• Ability to understand technical products, specifications, and customer applications.
• Ability to influence contractors, distributors, representatives, engineers, owners, and decision-makers.
• Strong territory planning, forecasting, and CRM discipline.
• Collaborative team player who communicates clearly and supports the broader sales organization
• Experience managing distributors or independent manufacturer representatives.
• Experience selling to contractors, EPC firms, industrial end users, and strategic accounts.
• Knowledge of specification-driven and project-based sales cycles is highly desirable.

• A strategic role with direct impact on business growth and market development across the United States.
• Group insurance plan with employer contribution, available upon hiring.

• Retirement plan with employer contributions.